Durable iPhones can result in lower replacement rates but they expand Apple's client base via resales which can then be monetized via accessories and services (Horace Dediu/Asymco)



Horace Dediu / Asymco:

Durable iPhones can result in lower replacement rates but they expand Apple’s client base via resales which can then be monetized via accessories and services  —  I think Lisa Jackson’s presentation at the September 2018 iPhone launch event was perhaps the most interesting and most profound.


Source: TechMeme

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